Are you looking forward to starting your Shopify eCommerce store that attracts potential customers, or do you have an existing one but the sales aren’t that great? Nonetheless, the answer lies in the store’s layout. Choosing a visually-appealing and easy to grasp Shopify eCommerce theme for your store is an intricate part of store design and development that not only keeps the visitor engaged but also helps in converting them into customers.

Since there are a plethora of responsive Shopify themes out there, all claiming to be the perfect-fit for your Shopify eCommerce store, choosing the best option for your store can be overwhelming. In today’s guide, we have compiled a list of highest converting Shopify themes that can turn idle visitors into your ideal customers. 

So, without further ado, let’s dive headfirst into the guide. But before we start, let’s see the features of a best converting Shopify theme! 

What are the Features of the Highest Converting Shopify Themes?

Loading Speed

In the age of instant gratification, everyone wants access to everything in a fraction of time. So, if you want to convert visitors into customers, focus on the most essential conversion factor – loading speed. Page loading speed directly impacts the user experience and conversion.

As per the website builder expert’s finding, even one-second of delay can increase the bounce rate. A well-designed and highest converting Shopify theme can not only keep the visitors engaged, reduce the store’s bounce rate, and increase the chances of conversions.

Mobile-responsive Design

When it comes to eCommerce or online store design and development, mobile-responsive design is among the most neglected elements. Upon negligence, it can cost you in the long run, given the fact that more than half of traffic comes from mobile devices. So, instead of being penny wise, pound foolish, and leaving the money idle on the table, it’s better to invest in a mobile-responsive Shopify theme.

A best Shopify store themes not only provide a seamless browsing experience but can also make your eStore adaptable to screens of different sizes, ensuring the digital store looks and functions seamlessly across platforms. Reach out to a wider audience with the highest converting Shopify theme’s mobile responsive design!

Also More: Best Ecommerce Digital Marketing Strategies to Promote Your Brand

Easy Browsing and Navigation

A theme should not only be eye-catching and cross-platform compatible, but it should also prioritize functionality as well. A high-converting and easy-to-understand layout is well-designed and has a clear and concise navigation menu, search options, and filters that make it easier for the visitor to move between pages, encouraging them to make a purchase.


In today’s digital arena, visibility is paramount. So, if you want your ecommerce business to stand out in this ever-evolving and high-competition digital landscape, SEO, or search engine optimization, is deemed essential.

A best converting Shopify theme has basic SEO features. It can improve a store’s visibility in search engine results, increasing the chances of attracting organic traffic, high-quality lead generation, and improved sales. Consider selecting an SEO-friendly theme as an essential investment for any eCommerce store that wants to get found online.

Also More: What to Expect During a Free Website SEO Analysis Consultation?


No one would want their store to be stuck with a theme that they can’t change or customize. So, what’s the way out? Flexibility in modifying elements ensures that the store’s visual presentation is both captivating and on-brand, and a highest converting Shopify theme can do the same for you.

The best converting Shopify theme allows one to add blocks, sections, and elements into the theme, which further helps to create an enticing store that reflects the brand. Also, a flexible theme makes it easy for one to add new products and features to the eStore.

So, whenever you’re stuck choosing the right Shopify eCommerce theme for your online store, make sure it has flexibility as one of its top-features list.

Which are the Highest Converting Shopify Themes of 2023?

1). Dawn

Highlight Features

Shopify’s very own theme, Dawn, is among the high-converting and the best free Shopify themes of 2023. Known for its minimal theme, Dawn theme is deemed fit for businesses that want to create a clean and modern look while serving their global audience. Apart from its exclusive features, with Dawn, you can add your own branding and style to the store. 

Check out its exclusive features –

  • Mobile-first design 
  • Variety of marketing tools
  • Easy product filtering option

Price – Free

When to Choose Dawn Theme for Your Online Store?

Are you looking for a theme that is easy-to-grasp yet comprehensive? Shopify’s Dawn can be your business’s dawn! A free, fast, easy-to-setup, and highly customizable Shopify theme, Dawn is the best Shopify store theme for businesses of all sizes and sectors. Packed with a myriad of astonishing features and an easy-to-handle nature, this Shopify eCommerce theme can give a boost to sales and conversions, even if you’re not a technical geek. 

Also More: Organic Vs Paid Search – Which Is Better For Business?

2). Taiga

Highlight Features

Want to give your eStore a dose boosting conversions? Taiga should be your go-to Shopify eCommerce theme to boost your sales and conversions. Designed to provide visual freedom and optimal performance, Taiga can help you make your digital store look professional and trustworthy.

Here are some of its standout features – 

  • Minimalist and modern design
  • Cross-platform compatibility and responsive design
  • Loading speed-optimized
  • Supports 10+ sections for videos 
  • Regular updates with new features and bug fixes

Price – $350

When to Choose Taiga Theme for Your Online Store?

Do you sell a number of products or wish to have a digital store that is high-volume? Either way, Taiga is a great choice for Shopify stores that are looking for a modern, stylish, and responsive Shopify theme that can handle a high number of visitors and convert them into quality leads and sales. So, if you want to sell high-end products and want to give a luxurious and elegant shopping experience to your visitors, Taiga should be your primary choice.  

3). Retina

Highlight Features

Retina, a designated winner of “Shopify eCommerce Design Awards” competition, is a contemporary Shopify eCommerce theme designed for high-resolution devices. It comes armed with a number of features that are designed to enhance user engagement, making it easy for the visitor to find what they are looking for and encouraging them to make a purchase.

Want to know its outstanding feature? Here they are – 

  • A minimal theme with easy setup
  • Easy customization
  • Works best for fashion products
  • Comprehensive support documentation
  • Slideshow for product image

Price – $220

When to Choose Retina Theme for Your Online Store?

If you want a modern, visually-stunning, and top-quality design that is optimized for high-resolution displays, Retina can be a great start. Equipped with a variety of color schemes, font options, layout options, and easy customizability, Retina is well-suited for stores that sell high-end products or stores that want to make a good first impression, like fashion products.

So, if you are from any of the sectors mentioned in the prior, don’t sleep on Retina; it’s the next big thing for your business and has earned the title of being among the highest converting Shopify themes of 2023. 

Also More: Call To Action Button – The Meaning, Significance, And The Best Practices

4). Wokiee

Highlight Features

Ready to elevate your eCommerce game? Wow your customers with the Wokiee Shopify theme! With over 90 homepage designs in its inventory and myriads of other outstanding features, such as well-structured product page designs that encourage customers to buy, Wookie has earned the rank of being among the best converting Shopify themes of 2023.

Check out some of its unique features – 

  • Fast-loading and responsive design
  • Detailed documentation and access to support forum
  • Built-in SEO tools
  • Pre-order capabilities
  • Integrated sales notification
  • Sticky add-to-cart box

Price – $89

When to Choose Wokiee Theme for Your Online Store?

Regardless of the size of your business, if you run an eStore with a large catalog of high-margin products and want a theme that gives you complete control over the look and feel of the store and helps increase conversion into sales, the Wokiee Shopify theme is the right fit for your business. 

Want a helping hand to incorporate the highest converting Shopify theme of your choice into the store? Right away, connect with IndyLogix Solutions, the leading Shopify development agency! We’ve designed and developed Shopify stores for brands and businesses in different verticals and disciplines. Do you want to be the next?

5). Gecko

Highlight Features

If you want to create your digital store to be jam-packed with incredible features and suit the needs and goals of your business, Gecko Shopify ecommerce theme comes with unmatched options and versatility. With different layouts available, one can create a professional looking and trustworthy digital store that’s destined to grow.

Check out its other features – 

  • Variety of product page templates
  • Built-in blog section
  • Variety of marketing tools
  • Versatile customization option
  • Mobile-optimized

Price – from $99

When to Choose Gecko Theme for Your Online Store?

Though the Gecko Shopify theme has proven to be a great fit for distinct business and industry verticals, it’s considered to work best for fashion and apparel, art and craft, and beauty and cosmetic businesses. Also, if you’re launching a new line of products or want to expand into new markets with the aim of business expansion, the ability to create compelling designs and layouts with Gecko is second to none.  

Also More: 17 Proven Strategies to Make Your Website Rank Higher in 2023

How to Choose the Right Shopify Theme for Your Online Store?

Determine Your Budget

When you decide to make your own digital store or upgrade your existing one, a number of factors come into play, including the budget and what theme to choose, among others. Your budget can help you narrow down your choices and choose a theme that is affordable, effective and within your price means.

So, if you’re on a shoestring budget, a free Shopify eCommerce theme can be a great option. But if you wish to have more features and customization options, expect to shell out more.

Theme’s Social Proof

When you want to choose the best and highest converting Shopify theme for your eStore, consider reviews and social proof as your allies. It helps you gauge the popularity and usability of a theme as well as get insight into which Shopify theme will offer particular functionality and design options and fits-in your grander schema of business goals.

Also More: How Does Social Media Impact Every Segment of Your Business?

The Number of Products

Believe it or not, but the number of products you sell or aspire to sell acts as a quintessential factor in choosing the right and best converting Shopify theme for your online store. If you have a small set of products, you can get away with a simpler theme.

However, if you have an extensive catalog, you’ll need a Shopify eCommerce theme that can display all your products adequately and handle the load, making it easier for customers to find what they are looking for and not giving the design a cluttered look.

Built-in Marketing Tools

Ready to thrive in the crowded marketplace? Choose the best converting Shopify theme with a comprehensive list of built-in marketing tools. Built-in marketing tools can not only help in saving your time and resources, but they can also automate your business to reach your target audience at a fraction of a traditional marketing cost.

Some themes come with integrated marketing features, including email marketing, social media integration, search engine optimization (SEO), and abandoned cart recovery. So, whenever you decide to change your store’s theme or upgrade it, choose a responsive Shopify theme that can maximize ROI with a theme that empower your marketing efforts.

Working with Professionals

Hiring a professional Shopify eCommerce development agency is a sure shot way to grow your e-biz. Be it understanding your business objective to target audience to incorporating apt highest converting Shopify theme to the store, any credible Shopify store development services provider will study the specifics and help you choose the right and the best Shopify store theme for your online store.

Their expert guidance ensures you select a theme that is compatible and optimized for your products and industry, easy to use and customize, and keeps your eStore updated with the latest Shopify features.

Also More: Top 5 Benefits of Hiring Dedicated Development Team

What’s the Takeaway?

Let’s wrap up today’s guide on the highest converting Shopify themes of 2023. Choosing the right theme for your eCommerce business that aligns with your brand and converts visitors into sales can be a daunting task, but it’s one of those decisions that can make-or-break your brand.

Here we have compiled an extensive list of best-looking, highest converting Shopify themes for your Shopify store. But as the saying goes, looks can be deceiving. That’s why you should select a theme that aligns with your business needs and goals to create an engaging shopping experience that not only boosts your sales but also gives your customers a user experience of top order.

We hope this guide helps your website get more conversions. Let us know which Shopify themes worked for your online business and which were straight right. It’s time to embrace innovation, captivate your audience, and conquer conversions with high-converting Shopify themes in 2023.

Also More: What Factors Make Shopify Suitable for Retailers in 2023

How to Deal with the Situation Where You Can’t Choose the Right Shopify eCommerce Theme for Your eStore?

Today, if you want your digital store to stay ahead of the curve, you need your online store to be both visually-appealing and conversion-optimized. But the problem arises when you either DIY it, which is time and resource intensive, or work with a Shopify development agency that claims to design and develop your store within a fraction of the time and cost but fails to be true to their word.

Enters IndyLogix Solutions, a leading Shopify development agency that designs and delivers Shopify-based stores across the world. At IndyLogix Solutions, we’re not just a bunch of developers; we’re growth experts for your online store.

Be it designing and developing your store, integrating the store with third-party apps, or marketing and managing your eCommerce operations, we are a one-stop Shopify development agency to help your eCommerce business get an edge over your competition.

So, if you want your online store to beat the competition and be in high demand, it’s better to do it in style with IndyLogix Solutions, a full-service Shopify eCommerce development agency.


How much does a Shopify premium theme cost?

At Shopify, there are mainly two types of Shopify eCommerce themes you can purchase – free and premium. Therefore, choosing a theme for your Shopify store is a strategic move for your online business. While the free theme is limited in terms of features and customization options, a premium theme offers a significant upgrade over the free theme in terms of both design and functionality.

The Shopify premium theme can cost in the range of $50 to $200 but it all depends of the features it has, its functionality, and the level of customization it provides. So, before you choose either  theme, factor in your eStore’s budget and requirements.

Which Shopify theme is great for businesses with just one product?

While Shopify has numerous themes, both free and premium, for drop shippers and eCommerce businesses serving globally, the question arise – is there any theme perfect for my single-product Shopify business? The answer is yes! Shopify has multiple themes deemed fit for online businesses with just one product, such as Maker, Launch, Chrono Dial, Ella, Citrus, and more.

But one Shopify eCommerce theme that stands out from the rest is Eurus. Known for its fast, feature-rich, and mobile-first theme, Eurus is an optimal-performing and highest converting Shopify theme. And given the rating of above 99%, Eurus is the go-to option for online businesses that have one product in their inventory.

I want to change my store’s theme without losing any content; can you help me with it?

Absolutely! You’re in luck! At IndyLogix Solutions, we have a dedicated in-house team of skilled experts specializing in seamless theme transitions. Our team can ensure a smooth transition, preserving your product, data, and store style remain intact.

We can also help you customize your theme to your liking, so you can create a store that reflects your idea.

Does changing the Shopify theme affect my sales?

Changing the Shopify theme can have a positive or negative impact on your sales. On a positive note, a new high-quality and well-designed Shopify theme can not only give the store a visual uplift but can also lead to an increase in sales. But, on the flip side, if the new theme is not well-designed or is heavy for the store, i.e., isn’t optimized, then it can cause your leads and sales to go cold turkey.

So, before you update your store’s Shopify eCommerce theme, remember to choose the one that’s relevant to your store, is responsive across all platforms, and is easy to use. Finally, don’t forget to sandbox test it before making it go live.

What’s the best way to increase the conversion rate of my Shopify store?

When you start your online store, you’ve got one aim on the horizon, i.e., to maximize conversions to fuel your business’ growth. Here are few tips to follow to rake in visitors and make your wallet go cha-ching – 

  • Optimize your product pages and product descriptions to make them more informative and persuasive.
  • Minimize the number of touches to streamline the checkout process.  
  • Personalize your marketing message. It will not only make your customer’s journey easier, but will also help transform the buying process into recurring transaction.

Bonus point – Utilize a heatmap tool to see how people are interacting with your eStore.

Need help increasing your store’s conversion rate? In the age of digital shopping, digits matter. Score them with the best Shopify development agency!